Available for Consulting

We architect the tech that scales your brand.

Strategy, execution, and data infrastructure for ambitious brands. From managing tech to enterprise-grade data warehousing.

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Experience 7+ Years

Specialty Data Infrastructure, Growth Marketing and Managing Digital Systems

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Recognized by The Starters

A vetted community of Top eCommerce Talent. With 7+ years helping brands like Unilever and Gotham Goods, GLF helps leverage data to scale.

What We Do

Capabilities

We bridge the gap between complex data engineering and creative marketing execution. Technical depth meets strategic clarity.

eCommerce Management

Full setup and administration of online shops. We handle SKU settings, 3PL warehouse connections, and the day-to-day admin of running your shop.

Shopify Theme Dev
App Integrations

Data Strategy & BI

Build and manage data warehouses. We set up tracking, reporting, and help stakeholders use data to make better decisions.

SQL & BigQuery
Tableau & Looker

Growth Marketing

Develop and implement strategy across Meta, TikTok, Google Ads, and Amazon. We create audience segments and manage paid media campaigns.

Email Marketing (Klaviyo)
Amazon Buy with Prime

Tech Headache Relief

We take common tech headaches off your plate: fixing broken app connections, troubleshooting bugs, and addressing SEO roadblocks.

Optimizing conversion paths
Inventory reporting

Tech Stack Audit

Audit your current technology stack to bring down costs by implementing the best and most efficient tools for your specific scale.

Food & Bev Tech

Grow third-party app sales for restaurants (Ubereats, Doordash) and manage specialized platforms like Olo Engage and OneDine.

Tech Stack

SQL BigQuery Tableau Looker Studio GA4 Metabase GTM Shopify Amazon Seller Central Yotpo Klaviyo Ubereats Doordash Olo

Case Study Hospitality

Bartaco

Coastal-themed restaurant chain serving food inspired by Latin America, Asia and the Mediterranean.

Led digital growth across ordering, loyalty, and paid channels across 34 markets.

Challenge

The business needed unified digital systems to scale ordering and marketing performance.

Solution

Launched QR ordering, scaled loyalty and email strategy, and optimized paid media and delivery channels.

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"
GLF became a valuable extension of our team, bringing strong execution, fresh ideas, and the versatility to solve new problems and keep the business moving forward.

— Lindsay Crasnick, Director of Digital Experience + Product @ bartaco

Case Study Floral Retail

Fox Fodder Flowers

New York City-based floral design studio and shop.

Delivered reporting, SEO fixes, and Google Ads growth with positive ROI.

Challenge

Search visibility and paid acquisition needed a reset alongside stronger reporting.

Solution

Ran a full SEO audit, resolved technical issues, and launched Google Ads from scratch.

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Case Study D2C Startup

Gotham Goods

Luxury home and body brand from New York-based retailer Gotham.

Launched a custom ecommerce site with tracking and lifecycle marketing from day one.

Challenge

A new brand needed a custom build, analytics, and a go-to-market plan to drive early growth.

Solution

Managed the agency build, implemented tagging and analytics, and built Klaviyo email programs.

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"
GLF was part of our team. The work they did was an integral part of getting us to where we are today.

— Joanne Wilson, Founder @ Gotham NYC

Case Study Enterprise

Unilever

A global consumer goods giant that acquired health and wellness brand Liquid I.V.

Built a BigQuery source of truth for Beauty & Wellbeing DTC brands.

Challenge

Data was fragmented across multiple sources with no unified reporting layer.

Solution

Created a scalable SQL database in BigQuery and integrated sources for reliable, real-time insights.

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Case Study Performance Nutrition

UCAN

A sports nutrition brand known for its unique, slow-release energy products.

Built data infrastructure and led digital strategy to drive growth across channels.

Challenge

Data lived across platforms with no unified system to support reporting or strategy.

Solution

Implemented a BigQuery-based data stack with Looker Studio and Sheets, then partnered on digital strategy.

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"
GLF built automated performance reports used across our business to inform daily decisions. Their reporting enabled smarter investment in paid partnerships and helped us grow multiple channels in ways we previously couldn’t.

— Varun Sriram, Director of Partnerships @ UCAN

Newsletter

GLF Analytics on Substack

Deep dives into data strategy, eCommerce trends, and technical tutorials. Read our latest thoughts on building scalable tech stacks.

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